Ihlabathi libonakala likhulile kwisikhala apho wonke umntu ufuna izinto ngokukhawuleza. Akukho mntu ufuna ukuchitha ixesha lakhe elinde iwebhusayithi ukuba iqhube kwaye ilayishe ngesantya sayo. Isantya sewebhusayithi ukulayisha imicimbi eninzi! Amaphepha eWebhu aqhuba ngokukhawuleza akwenza kakuhle kuwo wonke umda: ukubandakanya ngaphezulu, ukuguqulwa okuphezulu kunye namava omsebenzisi. Okubaluleke kakhulu, i-Google idibene nesantya sokulayisha kwekhasi kwiindlela zayo zokulungiswa kwezinto kwaye ukususela ekubeni eli nqaku liye laba yi-buzzword kwilizwe le-SEO.
Nangona le Google i-algorithm ijikeleze malunga nesiqingatha se-10 ngoku, nangoku ngoku kukho iingcebiso ezingaphelelanga okanye ezingalunganga ezihambelana nesivinini sekhasi. Nangona kunjalo, iingcali ezininzi zikholelwa ukuba ukusingatha iwebhu yenye yezona zinto zichaswe kakhulu ezinxulumene nesantya sokulayisha kwephepha. Funda ukuze ufumane ukuba yintoni impembelelo ebanjwe kwiwebhu kwisantya sokulayisha kwephepha.
Impembelelo kwiLizwe Linyani
Iintsikelelo zehlabathi zangempela zokuphucula isantya somthwalo wephepha zidla ngokugqithiseleyo, kodwa kukho ezinye iinzuzo zokukhawulezisa ukulayishwa kwamaphepha akho ewebhu.
UX
Impembelelo yokuba le mpahla yekhasi yokulayisha isivinini inabasebenzisi mhlawumbi kakhulu xa kuthelekiswa nefuthe layo le-Google. Zininzi iintlobo zophando ziye zaphawula imiphumo kumava omsebenzisi kwaye oku kuboniswe ukuba ukukhawuleza kwekhasi lokulayisha umlinganiselo kukukhokelela ekunciphiseni izinga lokuguqulwa, ngakumbi kwiindawo ze-e-commerce. Ukuphuculwa kwinqanaba lokuguqulwa kungaba luleke kakhulu kubathengi beentengiso ezinkulu, kodwa izitishi ezinokuthi zingaphantsi kwezithuthi zingenakunakekelwa kwiintlawulo ezincinci.
SEO
Isikhululo somthwalo wephepha kwiwebhusayithi yakho sinokuchaphazela iGoogle rankings kumlinganiselo omkhulu njengengxenye yenjini enkulu yokukhangela, ukuhlaziywa kwe-algorithm yakutshanje yeGoogle. Nangona kunjalo, akuchazwa ngokucacileyo malunga nokuba luphi na umbandela uthathwa njengemigangatho yokubeka kwindawo yokwenza injini yokukhangela. (Ukuba awukwazi kakhulu malunga ne-SEO, ufuna ukufunda izinto ezisiseko apha)
Yintoni eyenza iWebhsayithi yokuBamba iqhosha elibalulekileyo?
Xa umsebenzisi edlula kwisiza aze azame ukulayisha iphepha, yena uqhuba iiprogram kwaye ufikelele kwiifayile ezivela kumncedisi wewebhu (ikhompyutha edelekileyo). Ukuba loo mncedisi wewebhu ukhawuleza ngokwaneleyo, iphepha lewebhu ozama ukuyifumana liya kulayisha ngokukhawuleza. Imisebenzi emithathu eyintloko apho ikhompyutha edeleyo kufuneka iqulethe: yenza ikhowudi, usebenzise imibuzo yeenkcukacha zeenkcukacha kwaye usebenzise iifayile.
Kutheni Zizinto ezimbalwa kwiiPhakheji zokuHlala eziNomthelela kwiSantya
Unokukhetha njani iphakheji lokusingatha elingakunceda ekuphuculeni isivinini sokulayisha kwephepha lakho? Izinto ezifaka isandla kwi-packing yokubamba ngokukhawuleza zifana nezo ezenza ikhompyutha yakho isebenze ngokukhawuleza.
I-Hard Drive yeDrive : Xa kuthelekiswa ne-disk hard standard, i-state power drive iyakwazi ukulayisha iifayile ngokukhawuleza, oko kukukhokelela ekusebenzeni ngokukhawuleza.
Izibonelelo ezizinikeleyo : Le nto ibaluleke kakhulu ekuqwalaseleni xa ukhetha iphakheji yokubamba njengoko kunokuthintela ezinye iisayithi ukuba zichithe izixhobo zendawo yakho njengememori kunye neprojekthi. Ngoko, ukukhetha i-server ezinikezelweyo okanye i-VPS kunokuba ukhethe isicwangciso esabelana ngaso, sinokuchaphazela enkulu kwisantya somthwalo.
Izibonelelo zasekuhlaleni : Ukugcina izixhobo zakho kumncedisi wewebhu ngokukhawuleza kunokunyusa ukusebenza njengoko kungabikho kwenye iseva ngokubamba ngokuhlanganyela.
Izixhobo ezingakumbi : Imemori engaphezulu kunye namandla okucubungula kuthetha ukuba iseva yakho inokukwenza ukusetyenziswa kwezicelo ngokukhawuleza. Umncedisi ozinikezele uya kunika izibonelelo ezininzi.
Kuphi Umlinganiselo onokuKhuphisa ngokukhawuleza ukuPhucula iKhawulezi yokuLawula iHlabathi?
Ukuphuculwa kwesicwangciso sakho sokubamba sinokuthi sibe nefuthe elihle kwiphepha lewebhu lewebhu lakho, ngokukodwa kwiisayithi ezinamandla ezixhobo. Nangona, impembelelo inokuba yincinci ukuba isayithi lakho lincinci elincinci okanye sele lisekubambe ngokukhawuleza ngokukhawuleza. Ukuphucula ipakethe yakho yokubamba nayo kunokukhokelela ekuphuculeni ukukhawuleza kwesiqhamo ukuba isayithi yakho ilayishe kancane ngenxa yabasebenzisi abaningana abaphengulula isayithi ngexesha elifanayo.
Ukuba uzama ukwandisa iwebhusayithi yakho ukuphucula isivinini sokulayisha iphepha, ukuphucula ikhowudi akusiyo isisombululo kuphela. Ukhumbule ukukhawuleza ukuba uqwalasela ukuba ipakethe yakho yokusingatha idinga ukuphucula ukuphucula ukusebenza.
Ukusebenzisa isevisi ye-CDN (iTeknoloji yoLwazi lokuLawulwa kweNethiwekhi) inokukunceda kakhulu ekukhawuleziseni i-e-commerce portals, kunye newebhusayithi eneefayile ezicebileyo, kunye nemifanekiso enzima, eyona nto ingonakalisa ukusebenza kunye namaxesha amaninzi.