I-Mobile App Marketing: Khuthaza i-App ngaphambi kokuba ikhutshwe

Indlela Ongayithengisa ngayo I-App yakho ukusuka kwiSigaba sokuQala soPhuhliso

Izixhobo zefowuni kunye neefowuni zeevenkile zilapha apha ukuba zihlale. Ngamawaka amaninzi eenjongo zokusebenza ezithintela ivenkile nganye ye-app enkulu namhlanje, abasebenzisi banikezwa ukhetho olubanzi kakhulu kwizinhlelo zokusebenza ngokubanzi malunga noluhlu olunokucinga. Nangona kunjalo, abaphuhlisi be-app abanokungalungi, njengoko bengenako ukunika ukufunyanwa okufunekayo kwi-app yabo, kwindawo yokuthengisa. Isisombululo sokulungisa le ngxaki kukufunda ukuthengisa i-app yakho ngendlela enokuyenza ingqalelo.

Uninzi lwabaphuhlisi beprogram abaziqondiyo kukuba inkqubo yokuthengisa intengiso yeselula ingaqala ngokukhawuleza ukusuka kumanqanaba okuqala okuphuhliswa kohlelo lokusebenza, xa insiza ayikho nje ingcamango engqondweni yomqhubi.

  • Isicwangciso sesine seFold to Achive Success with Marketing App
  • Nantsi indlela onokuyixhasa ngayo insiza yakho nangaphambi kokuba ikhululwe ngokusemthethweni kwimakethe yohlelo lwakho olukhethiweyo:

    Qala nge-Splash

    Umfanekiso © PROJCDecaux Creative Solutions / Flickr.

    Ukudala iphepha lokuphalaza ngokungathandabuzeki linye yeendlela ezilungileyo zokudala umdla woluntu kwi-app yakho. Kungakhathaliseki ukuba yeyiphi i-app yakho ejongene nayo, ukwakha iphepha le-splash lilawula indlela yokusebenzisa umsebenzisi . Ikhasi lakho lokuphalaza lento yinto efana ne-anchor exhasa isebenzi yakho, ukusuka kumanqanaba okuqala okuphuhliswa kohlelo lokusebenza, ukufikelela ekupheleni, apho unokukhula iphepha lakho lokuqala uze wenze iWebhusayithi epheleleyo.

    Ikhasi lakho lokuphalaza kufuneka lifake umfanekiso weskrini; ulwazi olusisiseko malunga nokusebenza kohlelo lwakho kunye nokuba lusetyenziswa ntoni; ulwazi malunga nendlela oluya kunceda abasebenzisi bakho; iinkalo ezithile zokufaka uphawu lwe- app kunye nokuqhagamshelana neendlela ezinkulu zeendaba zoluntu .

    Nika Abasebenzisi Ingqungqutshane

    Qinisekisa ukwazisa iindwendwe zakho zonke izilungiso zakho zokusebenza kunye nezongezo , kungakhathaliseki ukuba zincinane kangakanani. Oku kudala ukucinga ukuba unomdla kwaye unomdla ngomsebenzi wakho. Unokuze ucele iindwendwe zakho ukuba zifakise iingcamango zabo, ngaloo ndlela zivelise inzala engakumbi kulo lonke inkqubo.

    Ukuthatha inxaxheba kwiiforam ezibhekiselele ekuphuhlisweni kweso lokusebenza kuya kunceda ukuba ufumane ukugqithiswa ngakumbi kweso sicelo sakho. Ukongezelela, kukho iiblogi zokuphuhlisa ii-app apha ngaphandle kokuba zikulungele ukufaka isicelo sakho kwiinkalo zayo zokuqala zophuhliso. Unokunika iiforam ezinjalo ulwazi oluthe ngqo kwi-app yakho, abayiyikufumana kwenye indawo. Oku kuya kubangela umdla ngakumbi.

    Kubandakanya i-newsletter yokubhalisa kwiphepha lakho le-splash liza kwenza ukuba iindwendwe zakho zikwazi malunga nazo zonke izibuyekezo zakamuva kwi-app yakho. Oku kukukunceda uqulunqe ulwalamano lwakho kunye nabathengi bakho bexesha elizayo.

    Hlaziya Abaphulaphuli Bakho

    Ukudala ividiyo ye-teaser yohlelo lwakho lokusebenza nenye indlela yokuqhubela umzila kwiprogramu yakho . Ividiyo yakho ayifuni ukuba yinto esemgangathweni, nangona oko kudibanisa ngokucacileyo. Kuphela kufuneka uxelele iindwendwe zakho ukuba yeyiphi insiza yakho yonke into kwaye uhlale unolwazi malunga nenkqubela yophuhliso.

    Akuyimfuneko ukuba ufanele ukubonisa ingxelo ezalisiweyo yesicelo sakho kweli nqanaba. Enyanisweni, ukubonisa i-app-in-the-making yakho kuya kwenza abaphulaphuli bakho bahlanganyele emsebenzini wakho. Qinisekisa ukuba umgca wakho wokuvakalisa unomdla kwaye / okanye wongeza umculo omncinane uma ufuna.

    Mema abahloli beBeta

    Xa iphepha lakho lokuphalaza likulungele ukubonakaliswa, landela ngokumema izisebenzi zokuzithandela kwi-beta ukuvavanya i-app yakho. Abahloli beBeta banenzuzo ngeendlela ezininzi kuneyodwa. Nangona bakunika ingxelo efunekayo kakhulu kwi-app yakho , amathuba kukuba baya kuxelela nabahlobo babo malunga nohlelo lwakho lokusebenza, ngaphambi kokuba liqalise empeleni kwindawo yokuthengisa. Ngaloo ndlela, aba vavanyo baya kuba yinto ebalulekileyo, inkululeko, inetengiso yokusetyenziswa.

    Iikhowudi zophuculo zokunikezela kubahlobo abanabo okanye abanolwazi olubalulekileyo kwiziteshi ezahlukeneyo zeendaba. Ukusebenzisa iikhowudi zokukhuphula kwenza abo bantu bahlolisise i-app yakho kwaye bazive ngayo nangaphambi kokukhululwa kwayo ngokusemthethweni. Unokuze ucele ukuba bawufake ngaphambi nje kokukhishwa kwe-app yakho, ukwenzela ukuba uncede usebenze njenge-teaser ngokwalo.

    Ukuququmbela

    Njengoko unokubona kwinqaku elingentla, ukuthengiswa koxhulo lwenkqubo yeselula yinkqubo enokuqala ngaphambi kokuba uqede inkqubo yophuhliso lwenkqubo yakho. Beka esi sicwangciso ukuyenza kwaye uvune iziphumo ezicebileyo kwiinjongo zakho zophuhliso lokusebenza.