Yintoni ebizwa ngokuba yiDFTBA, Njalo?

Nantsi indlela yokutolika 'DFTBA' xa uyibona kwi-intanethi

I-DFTBA yenye yezo ziqulatho ezinobumba obuninzi kakhulu ukuba ziqikelele ukuba zithini kwaye zineliphi ithuba elichanekileyo. Ngaphandle koko, i-catchphrase ngokwayo ayithethi ngokuqhelekileyo njengabanye abadumileyo ngaphandle, okwenza kube lula ukudideka ukuze bazame ukuyichaza.

Masiqonde ngqo, ngoko. Konke okufuneka ukwazi ukuba oko DFTBA imele:

Musa ukulibala ukuba Uloyike.

Injongo yeDFTBA iphezulu ngokuthe ngqo. Akusoloko kunokwenzeka ukuyilo lonke ixesha, ngoko kukufanelekile ukukhuthaza abanye ukuba baphakamise ukubonakala kwabo xa bebaninzi bayayidinga.

Indlela yokusebenzisa i-DFTBA

I-DFTBA isetyenziswe njengesikhumbuzo esivulekile, esilungileyo sokwenza into yakho-nokuba yintoni enokwenzeka. Isibizo ngokwaso asiqhelekanga kwisinye isivakalisi njengendlela yokugcina indawo kwaye uthayiphe into ngokukhawuleza. Endaweni yoko, abantu bathanda ukuyisebenzisa ngokuyibeka ekupheleni kweposi okanye izimvo njengendlela enhle yokugubungela nokuvala oko bathethayo.

Imizekelo yeDFTBA kuSebenzi

"Hlalani nizolile kunye neDFTBA."

"Yonke into eyenzekayo ngesizathu."

"Ngethemba ukuba unomhla omkhulu! Nanjalo, iDFTBA."

DFTBA kunye neVlogbrothers

I-DFTBA yayininzi kakhulu ngabantu abaninzi be- YouTube uHank noJohn Green-aka iVlogbrothers. I-catchphrase isebenza njengesiqu esithi "i-Nerdfighters," ebizwa ngokuba yi "Nerdfighteria".

Ngomnyaka we-2008, uHank Green wasungula iileyibrari ezizimeleyo kwaye wabiza ngokuba yiDFTBA Records. Injongo yayikuwusebenzisa njengenethiwekhi yokusabalalisa ukunyuka kweenkwenkwezi ze-YouTube kunye nabaculi abafuna ukufikelela abantu abaninzi kwaye bakhe ama-fanbases abo.

Ukususela ngoko, iileta yerekhodi iye yandise ukuba ibe yinkampani yokuthengisa i-YouTubers ekhangele ukuthengisa iimpahla zabo zokubhaliweyo, iipowusta, iikgenda, iikhalenda, amabhondi kunye nezinye. Inkampani incede amaninzi e-YouTubers ukuxhaswa umsebenzi wabo ngokwaneleyo ukuze bakwazi ukuyenza ixesha elipheleleyo.

Ngubani ophethe i-DFTBA?

Nangona bekuyiVlogbrothers abavakalisa isiqulatho se-DFTBA kunye ne-catchphrase kulo lonke uluntu lwase-YouTube nakwezinye iindawo zewebhu zoluntu, abayena abayilwe. Ngo-2013, uJohn Green ulayishe ividiyo kwijelo leVlogbrothers ejongene nombuzo wobunini be-DFTBA isivakalisi / i-catchphrase.

Kwividiyo, iGreen ibonise ukuba ezinye iinkampani ezingabambisene neVlogbrothers okanye i-DFTBA Records ziye zafaka i-DFTBA ngesivakalisi kwimveliso yazo. Ngelixa abazalwana bengenelisekile ngoku, bakugqiba ekubeni bangabonakali uphawu lokuthengisa ngenxa yokuba kuya kuthetha ukuba abazange bakwazi ukukhusela iinkampani ezithile ukuba zisebenzise.

Ngokuthengisa uphawu / uphawu lokubamba iqela, amalungu e-Nerdfighteria fanbase ayengeke akwazi ukudala iziqwenga eziphefumlelweyo ze-DFTBA okanye ubugcisa bokuthengisa kwi-Etsy nakwezinye iiplati ze-ecommerce, ezithi u-Green uthi uya kukhetha ukuxhasa. Ngoko nangona i-DFTBA inxulumene kakhulu neVlogbrothers kunye ne-Nerdfighteria fanbase, akukho mntu "ungumnikazi" kwaye nabani na onokuyisebenzisa kodwa bafuna.