Funda indlela amagama angundoqo athatha ngayo i-SEO kunye nalapho usebenzise khona kwi-HTML
I-SEO, okanye i- Search Engine Optimization , yinto ebalulekileyo kwaye ayiqondakaliyo ye-web design. Ukufunyanwa kweenjini zothando ngokucacileyo kubaluleke kakhulu kwimpumelelo kweso siza. Ufuna umntu oqhuba uphando ngemigangatho efanisa iimveliso okanye iinkonzo enikezelwa yinkampani yakho ukufumana iwebhusayithi yakho, kunene?
Oku kuyenza ingqiqo, kodwa ukusetyenziswa kwezenzo ze-SEO ngethuba livulekile ukusetyenziswa kakubi kunye nokukhwabanisa, mhlawumbi ngabadlulileyo abangabhekanga kwimimiselo yakutshanje kunye nezoshishino ezona zilungileyo, okanye abaculi abanobuqhetseba abaza kuthatha imali yakho ngokutshintshela iinkonzo ezinokubangela ukulimaza, kunokunceda, iwebhusayithi yakho.
Makhe sibone ukuba zeziphi amagama eziphambili kwi-design yewebhu, kubandakanywa nendlela abanokukunceda ngayo indawo yakho kunye neendlela omele uziphephe.
Iimpawu ezingakanani ze-HTML
Kwimimiselo eqhelekileyo, amagama angundoqo kwi-HTML ngamazwi ojolise kuwo kwiphepha lewebhu . Ziqhelekileyo amabinzana amfutshane achaza ukuba lithini iphepha. Kwakhona ngamagama umntu angayifaka kwi-injini yokusesha ukufumana iphepha lakho.
Ngokuqhelekileyo, iifayile ze-HTML zecandelo zifunyenwe ukuba uzimisele ukuba zikhona okanye ayikho. Amagama angundoqo aphela nje ngombhalo onjengeyiphi enye itekisi, kwaye xa i-injini yokukhangela ibheka iphepha lakho, lijonga itekisi kwaye izama ukwenza isigqibo malunga noluphi na iphepha malunga nesicatshulwa esibonayo. Ifunda umxholo wephepha lakho kwaye ubone ukuba yiyiphi amagama ebalulekileyo equlethwe kulo mbhalo.
Indlela efanelekileyo yokusebenzisa amagama angundoqo kukuqinisekisa ukuba ngokwemvelo kubandakanywa kwiphepha lakho. Awufuni ukugqithisa oku, nangona kunjalo. Khumbula, umxholo wakho kufuneka ubhalelwe abantu , kungekhona iinjinjini. Isicatshulwa sifanele sifunde size sizive singokwemvelo kwaye singabi nantoni na ngegama elingundoqo. Akugcini nje ngokusebenzisa igama elingundoqo, elibizwa ngokuba yi- keyword stuffing , ukwenza ukuba indawo yakho ibe nzima ukuyifunda, kodwa ingafumana isayithi yakho igwetyelwe ngeenjini zokukhangela ukuze isayithi lakho liqhutywe ngokunyanisekileyo kwimiphumo ye-injini yokusesha.
IMetadata kwi-HTML
Xa uva ilizwi eliphambili kwi-design yewebhu, ukusetyenziswa okuqhelekileyo kunjengeemethadatha. Oku kucatshulwa njengetekethi yegama lokubhala kunye nokubhalwa kwi HTML njengale:
Iinjongo zophando namhlanje azisebenzisi amagama angundoqo amagama e-meta kwi-algorithms yazo yokubeka indawo ngenxa yokuba inokusetyenziswa ngokulula ngokubhaliweyo kwiphepha lewebhu. Ngamanye amagama, abaninzi abalobi bephepha basebenzisa ukubeka amagama angundoqo angangokungena kwii-tag tag, kwithemba lokuba iphepha liza kulungiswa kula magama (mhlawumbi ayaziwa). Ukuba uthetha nomntu malunga ne-SEO kwaye bathetha ngamagama akwii-meta zibalulekile, mhlawumbi bangabandakanyiswa neendlela ezikhoyo!
Inkcazo: I-Tag Meta ye-HTML ebaluleke ngakumbi kunamagama angundoqo
Ukuba uya kufaka imethadatha kumaphepha akho ewebhu, ungayigxina amagama angundoqo kunye kwaye endaweni yoko sebenzisa itekiti yokuchaza imeta . Le metadata ephantse ukuyisebenzisa yonke injini yokusesha ukuchaza iphepha lakho lewebhu kwiimpawu zazo. Akunakuchaphazela i-rankings, kodwa ichaphazela oko umntu akubona xa uluhlu lwakho luvela. Le ngcaciso eyongezelelweyo ingathetha umahluko kumthengi ngokuchofoza kwisayithi yakho ngolwazi okanye kumnye umntu.
Iimpawu ze HTML kunye nee-Injini zoKhenketho
Esikhundleni sokuthembela kumagama angundoqo amagama e-meta, cinga ngamazwi angundoqo kumxholo wangempela wephepha lakho lewebhu . Le yimiqathango iinjinjini ezizisebenzisayo eziza kuhlola ukuba yeyiphi iphepha, kwaye ngoko ke kufuneka kuvele khona kwiziphumo zophando. Okokuqala bhala umxholo o luncedo , kwaye ke ugxininise ekusebenziseni injini yokukhangela ukulungiselela loo mxholo kumagama aphambili ojolise kuloo khasi.
Indlela yokukhetha amagama angundoqo e-HTML
Xa ukhetha ibinzana legama elingundoqo kwikhasi lewebhu, kufuneka uqale ugxininise kwibinzana elilodwa okanye ingcamango ephambili kwikhasi lewebhu. Akusiyo imbono elungileyo ukuzama ukulungiselela iphepha elilodwa lewebhu kwizinto ezininzi ezahlukileyo, njengoko oku kungangquzulisi iinjinjini kuphela kodwa kubaluleke kakhulu abafundi bakho.
Isicwangciso esisodwa esibonakala ngathi siyi-antiintuitive kodwa sisebenza kakuhle kumaziko amaninzi kukukhetha "amagama omnxeba". Lawa angundoqo amagama angayifumana ixabiso elikhulu lothungelwano. Ngenxa yokuba abayithandwa ngabantu abaphandi, abayikukhuphisana, kwaye kunokwenzeka ukuba babekwe phezulu ekufuneni kwabo. Oku kukufumanisa indawo yakho kwaye ufumana ukuthembeka. Njengoko i-site yakho ithola ukuthembeka, iya kuqalisa ukubeka phezulu kwiimeko ezidumileyo.
Into enokuyiqonda kukuba i-Google kunye nezinye iinjongo zokusesha zikulungele ukuqonda izivumelanisi. Oku kuthetha ukuba akudingeki ukuba ufake zonke iintlobo zegama elingundoqo kwiziko lakho. I-Google iya kukwazi ukuba amanye amabinzana athetha into efanayo.
Ngokomzekelo, unokwenza ulungise iphepha ngegama elithi "mold mold", kodwa i-Google iyazi ukuba "ukukhutshwa kokususwa" kunye nokuthi "ukunyumba ukutshatyalaliswa" kuthetha into efanayo. kufakwe kwisiqulatho sesiza.
I-HTML yegama elingundoqo kunye nabaNcedo bamanye amagama
Enye indlela yokuchonga amagama angundoqo kwi-HTML yakho ukusebenzisa igama elingundoqo le-generator. Izixhobo ezininzi ze-intanethi ziza kuhlalutya umxholo wakho wephepha lewebhu kwaye zixelele ukuba zingaphi izihlandlo ezahlukeneyo ezisetyenziswe kwiphepha lakho. Ezi zibizwa ngokuba yi-keyword analyzers. Khangela izixhobo zentsikelelo yegama elingundoqo elikhuthazwa ngabanye kwi-intanethi.