Ingqwalasela ye-PPM ye-Arbitron yokuPhakamisa ukuLawula iSiteshi seRadio
I-Portable People Meter - PPM efutshane - iyisistim sombane esetyenziswa ngu-Arbitron, inkampani yokuphanda imveliso yeendaba, esetyenziselwa ukubeka imigaqo yokuphulaphula egameni leziteshi zerediyo kwi-United States.
Ingaba isebenza kanjani?
Ngokwewebhusayithi yeArbitron:
I-teknoloji ye-Arbitron Portable People Meter ilandelela ukuthengiswa kwabathengi kumajelo kunye nokuzonwabisa, kubandakanywa ukusasazwa, i-cable kunye ne-satellite ye-satellite;
Izibonakaliso zokusasaza zifakwe ngekhowudi ngeempawu ezingenakuvakala njengoko zihamba okanye zihamba zihlala zihlala. Ezi khowudi zifunyenwe yi-software eyenza ilayishwe kwisixhobo sefowuni okanye kwisicelo sekhompyutha. Iprojekti ye-PPM ifakwe kwisixhobo sogxininiso, umgangatho wolawulo lobunjani obunelungelo lobunikazi olukhethekileyo kwinkqubo, evumela iArbitron ukuba iqinisekise ukuthotyelwa kwabathathi-nxaxheba be-PPM nsuku zonke. "
Abantu be-Arbitron (ababizwa ngokuba ngabaphathi beepaneli) kwiimarike apho uphando lophuhliso luza kwenziwa. Ikhampani ikwakha isampula engahleliyo ngokuhlanganisela iipartistist ekugqibeleni ibe "ipaneli" - iqela labantu abaye bavuma ukuthwala i-PPM. (Kwi-diary's original diary method, "ipaneli" yayibizwa ngokuba "isampuli".)
Ixesha le-PPM yophando lidlulileyo iintsuku ezingama-28.
Emva kokuba idatha ihlanganiswe, i-Arbitron ibalisa iingqungquthela ezi-3 ezisisiseko kubaphulaphuli:
Abantu: inani eliqikelelwayo labantu abaphulaphulayo
Isilinganiselo: ipesenti yoluntu lwenzululwazi ekuphulaphule isitishi
Yabelana: ipesenti yazo zonke iintetho zomsakazo ezenzekayo kunye nesitishi esithile.
Isizukulwana esitsha se-PPM iteknoloji yi-PPM 360. Arbitron ithi:
Ukuqulunqwa kwedivayisi entsha kufana neselula elula kwaye i-sleeker kwaye incinci kuneemitha zamitha. Ukufakwa kweteknoloji engenazintambo ezingenazintlu kwiimitha kuphelisa isidingo sokwakhiwa kwesitishi sekhaya kunye nenxibelelwano yokubambisana, ukudala ithuba eliphuculiweyo, elijongene neqela leqela. "