Ulwazi oluphambili olufanele lunikezwe ekuqaleni kweProjekthi yeWebhusayithi
Ukuqala kweprojekthi yewebhsayithi yinto enomdla. Kwakhona mhlawumbi ingongoma ebalulekileyo kwinkqubo yoyilo lwewebhu. Ukuba awukhatyathi loo projekthi ngokuchanekileyo, kuya kuba neengxaki emva koko ezantsi kwendlela - iingxaki ekufuneka zibhekiswe kuyo kuloo ntla nganiso!
Nangona iiprojekthi ezahlukileyo zifuna iimpendulo ezahlukahlukeneyo ukuba zibuzwe (kubandakanywa nemibuzo oyicelileyo kwintlanganiso yokuthengisa ngaphambi kokugqiba nokuqhubela phambili kunye nale nxaxheba), kwinqanaba eliphezulu kakhulu, ezi ntlanganiso zi malunga nokuqala incoko kwaye ufumane wonke umntu kwiphepha elifanayo. Makhe sibuke kwiqela elithile lemibuzo efanelekileyo malunga nento nayiphi na idizayini yewebhu kwaye inokukunceda ukuvelisa ezo ngxoxo eziyimfuneko.
Qaphela - ukuba uyinkampani enokwenza iwebhusayithi eyakhelwe yona, yile yile mibuzo ethile iqela lakho lewebhu kufuneka likubuze. Oku kuthetha ukuba le mibuzo iyakwazi ukuziphendulela ngaphambi kokuba udibene nentlanganiso ukuze ufumane iingcamango zakho nezinto eziphambili kwiindawo ezifanelekileyo.
Ziziphi izinto ezilungileyo ngewebhusayithi yakho yangoku?
Ngaphambi kokuba ukwazi ukufumana isiphi isikhokelo sewebhu esitsha kufuneka sihambe, kufuneka uqonde ukuba ikuphi indawo esikuyo ngoku kunye nento enokusebenza yinkampani yakho newebhusayithi yangoku.
Ndiyifumene ukuba le nto yile mibuzo enye enzima ukuba abantu baphendule. Ekubeni i-website ibonakala iyadingeka ukugqithiswa (ngaphandle koko ayiyi kubuya kwinkqubo yokuhlaziywa kwakhona), iinkampani zihlala zifumana nzima ukuba zifumane iziphumo zeso siza. Yonke into yokubona ukuba yintoni ephosakeleyo ngayo kwaye kungekhona into esebenzayo. Musa ukuwela kulo mgibe. Cinga impumelelo yesayithi lakho ukwenzela ukuba ezo mpu melelo zakhiwe phezu kwenguqu entsha eya kudala.
Nguwuphi na into enokuyitshintsha namhlanje kwisayithi lakho ukuba unako?
Impendulo yalo mbuzo igolide ecocekileyo. Xa uphendula lo mbuzo, umthengi utyhila i-# 1 yengxolo yeyona ndawo kwindawo yangoku. Qinisekisa ukuba kungakhathaliseki ukuba yintoni enye oyenzayo, uyayilungisa le front kunye neziko kwiziko labo elitsha. Ngokwenza njalo, uya kunceda inkampani ngokukhawuleza ibone inzuzo kwindlela entsha yokuyila.
Ukuba unguye loo nkampani enombuzo, cinga ngolu hlobo ngoluphi utshintsho olunokukunika inzuzo eninzi kule nguqulo entsha yesiza. Iphupha elikhulu kwaye ungazikhathaleli malunga nento enokwenzeka kwaye into engekho. Vumela iqela lakho lewebhu liqinisekise ukuba isenza isicelo sakho.
Ubani abaphulaphuli bewebhusayithi?
IiWebhsayithi zenzelwe ukuba zisetyenziswe ngabantu basebenzisa izixhobo ezahlukeneyo , ngoko kufuneka ube nokuqonda okucacileyo ukuba ngubani oya kusebenzisa le website, kwaye ngoko ke ngubani oyilo . Ngenxa yokuba ezininzi iiwebhusayithi azikho abaphulaphuli abahlukeneyo kuphela (kodwa kunokuba kuxubene umxube weentengiso zabathengi), ngokuqinisekileyo oku kuya kuba yimpendulo eyahlukeneyo. Oko kulungile. Enyanisweni, ufuna ukuqonda umxube wabantu abaza kubakho kwiziko lewebhu ukwenzela ukuba ukwazi ukuyila izisombululo ezingayi kuphazamisa nayiphi na enye yala maqela angabonwa ngabaphulaphuli.
Yiyiphi "ukunqoba" yewebhusayithi yakho?
Yonke i-website ine "ukunqoba", eyona njongo yokuphela kwesi siza. Kwi -Ecommerce site efana ne-Amazon, "ukunqoba" xa umntu ethenga. Isayithi somboneleli wenkonzo yendawo ingaba xa umntu ethatha ifowuni aze abize loo nkampani. Kungakhathaliseki ukuba luhlobo luni lwesayithi, kukho "ukunqoba" kwaye kufuneka uqonde ukuba yintoni ukuze ukwazi ukucwangcisa kunye namava okukunceda ukutywina uphawu oluphumeleleyo.
Ngokufanayo nento esiyithethayo malunga nesayithi elinabantu abaninzi abaphulaphuli, mhlawumbi kuya kuba namaqela amaninzi "amanqanaba". Ukongeza kumntu othayunayo ifowuni, "ukuphumelela" kunokugqitywa kwefomu "yesicelo solwazi", ukubhaliswa kweso siganeko esizayo, okanye ukukhuphela kwiphephampe okanye enye imveliso yepummiyam. Kungaba nazo zonke ezi zinto! Ukuqonda zonke iindlela ezenzekayo kwiwebhsayithi zinokudibanisa nomsebenzisi kwaye zizise intengo kumntu (kunye nenkampani ene-site) kubalulekile ukwazi ekuqaleni kweprojekthi.
Gama ezinye izichazi ezichaza inkampani yakho
Ukuba inkampani ifuna ukufumana "njengolonwabo" kunye "nobungane", ngokuqinisekileyo uya kuyila indawo yazo eyahlukileyo kunokuba befuna ukuba "iqumrhu" okanye "ukukhawuleza". Ngokuqonda iimpawu zobuntu zentlangano kunye nendlela abafisa ukuyiqonda ngayo, unokuqala ukusekwa kobugcisa obuza kulungele ukuba le projekthi.
Yintoni ebaluleke kakhulu ongayithetha kubo kubaphulaphuli bakho?
Ababhenkethi abaza kwiwebhusayithi baya kugweba loo ndawo kwindawo encinane njengemizuzwana engama-3-8, ngoko kukho ixesha elincinci lokwenza ingcamango kwaye udlulisele umyalezo. Ngokuqonda oko umyalezo obaluleke kunayo yonke, unako ukugcizelela loo myalezo kwaye uqinisekise ukuba uphambili kunye neziko,
Ziziphi ezinye iisayithi zakho zokhuphiswano?
Ukuphonononga ukhuphiswano kuyakunceda, akunjalo ukuze ukwazi ukukopisha oko bakwenzayo, kodwa ke uyakhumbula oko abanye abakwenzayo kwi-intanethi ukuqinisekisa ukuba, ukuba benza okuthile kakuhle, unokufunda kuyo kwaye ufumane indlela yokwenza ku bhetele. Kwakhona kunceda ukuphonononga iiwebhsayithi zokhuphiswano ukuqinisekisa ukuba awuyikukopisha oko abakwenzayo, nangona kungenangqiqo.
Yithi ezinye iiwebhsayithi, ezibandakanya ngaphandle kweshishini lakho oyithandayo.
Kunceda ukuba ube nombono wokhetho olukhethiweyo lwabaxhasi phambi kokuba uqale ukuyila iwebhusayithi yabo entsha, ngoko ukuphonononga ezinye izayithi abayithandayo ziya kukunika ingqiqo ekuthandweni kwabo nokungathandwa kwabo.
Ehlelwe nguJeremy Girard ngomhla we-1/7/17