Ukhumbule xa i-jukebox esekelwe kwi-Intanethi ye-intanethi engapheliyo yinto ephuphayo nje?
Yapapashwa ngokuqala: uMatshi 2009
Ukuhlaziywa kokugqibela: Septemba 2015
Kunzima ukuchaza ngokucacileyo indlela ekudibene ngayo ukuhlanganiswa kwe-iPod kunye ne-iTunes, kunye nokulawulwa kwezilumko zika-Apple, kuye kwaguqula ubomi bethu kwiminyaka eyi-15 edluleyo. Mhlawumbi inye kuphela indlela yokuyiqonda ngokwenene ukuba yi-computer / intanethi / umculo ngo-2000.
Kodwa khumbula ukuba ixesha alilula. Kunzima ukukhumbula ngokucacileyo ixesha ngaphandle kwe-iPod kunye iTunes. Kuvakalelwa ngathi behlala behlala nathi.
I-intanethi kunye nokutshintshela kwidijithali ziye zakhawuleza iintlobo zokuguqulwa kwezembali, ezobuchwepheshe kunye neenkcubeko ezasetyenziswa ukuthatha amashumi eminyaka. Inguqu ayigqibekanga okwangoku-thabatha imboni yephephandaba ephosa umzekelo wayo wokufa njengomzekelo omnye-kodwa kwenzeka ngokukhawuleza kunanini ngaphambili.
Ukuzivelela kwe-iPod kunye ne-iTunes yinkcenkcazo yeenguqu ezininzi ezitshintshayo-ukuzizonwabisa, ishishini, kunye nenkcubeko-yeshumi elidlulileyo kunye nesiqingatha.
I-iPod: Ukusuka kwiSidelines ukuya kwiNkokheli yePakethi
Akuyena wonke umntu owaziyo, kodwa i-iPod ayiyena mdlali wokuqala we-MP3. Enyanisweni, i-Apple yenza i-MP3 player market ivelise iminyaka ngaphambi kokuba ingene.
Nangona amacebo amaninzi ayefikile phambi kwayo, i-iPod yayiyona nto ibhetele kwixesha eliqala ngalo. Ukuboniswa kwayo okulula kunye nokulula ukulayisha umculo kwakungalingani. Ukuba lula kwahlala kwintliziyo ye-iPod njengoko ifumene ngaphezulu, kunye nempawu ezinamandla.
Kwakungabonakali ukuba i-iPod yayiza ku thengisa amakhulu eemitha zeeyunithi. Ekuqaleni kwayo, i-iPod ibambe iingoma ezili-1 kwaye isebenza kuphela kwi-Mac. Abanye baye baxosha idivaysi, bayifumana enye into ye-Apple niche. (Enye enye inguqu enkulu i-iPod / iTunes axis ibangele: i-Apple ngoku iqela eliyinkokheli lemveli kunye nezemali. Kweminyaka ngoku, ithengise inkampani ibaluleke kakhulu kwihlabathi kunye nezinye iinkampani ezinkulu.)
Ngomnyaka we-2001, abadlali be-MP3 babeyi-definition yemveliso yokuqala. Nabo-okanye inzala yabo, ii-smartphones-zibonakala ngathi kwipokotho okanye esikhwameni, ukuhluke kakhulu phakathi kwelo xesha kwanoku kucaca.
Ukuzisa yonke iqoqo lomculo kunye nawe kwakungenakucingeka phambi kwe-iPod. Ngethuba i-iPod yaziswa, ndifuna ukuthatha ilayibrari yomculo-malunga ne-CD-CD kunye nam. Okukhethwa kwam kunokuba ngumdlali weCD odlala ii-MP3 CDs. Umdlali wabiza i-$ 250 kwaye wayenokufuna ukuba ndiphathe ii-CD + ezingama-20. Iphatheka ngakumbi ngaphezu kwama-200, kodwa loo nto ayifanelekanga kwi-pocket! I-iPod yatshintsha yonke loo nto. Namhlanje, ifowuni inezingoma ezingaphezu kwe-12,000 kuyo kunye neendawo ezininzi ezishiye.
Ngaphambi kwe-iPod, umculo wawungekho yonke indawo. Emva kwayo, zonke izinto ezizonwabisa ziphathekayo. Njengomdlali wemidiya weselula, i-iPod yabeka isiseko se-smartphones, i-Kindle, kunye nezinye izixhobo eziphathekayo.
Ukulinganisa impembelelo ye-iPod, zama oku: bala inani labantu obaziyo abangabadlali be-MP3 okanye ii-smartphone.
Cinga ngalo. Ngokuqinisekileyo, kukho imveliso phantse wonke umntu unayo-ithelevishini, imoto, ifowuni, nayiphi na-kodwa ezo zigaba kunye nemveliso evela kwiinkampani ezininzi ezahlukeneyo. Akunjalo nangomdlali we-MP3. Ukuba ngaphezu kwe-20% yabadlali be-MP3 ebomini bakho banento enye ngaphandle kwe-iPod, ndiza kutshitshiswa.
Yileyo ndlela ulinganisa ngayo ukutshintsha kwenkcubeko.
iTunes ithatha iSiteji
Xa kuqale iminyaka elishumi, iTunes yayikho, kodwa kungekhona njengoko siyazi namhlanje. Kwaqala ubomi njengoMphathiswa we-SoundJam. I-Apple yathengile ngo-2000 kwaye yatshintsha kwakhona iTunes ngo-2001.
I-iTunes yasekuqaleni ayizange idlulisele umculo kwi-iPod (engekabikho okwamanje) kwaye ayizange ithengise ukulandwa komculo. Wakhanda ama CD kwaye wadlala ii-MP3s.
Ngo-2000, kwakungenaso isitolo esikhulu kwi-intanethi yomculo olandwayo . Kodwa kwakukho iphupha: i-jukebho yobunzulu obungapheliyo, obanjwe kwi-Intanethi, nabani na ongayisebenzisa ukuva nayiphi na ingoma ebhalwe phantsi nanini na efuna.
Lelo phupha labelwana ngokubanzi, kwaye iinkampani ezininzi zazama ukuyiqonda. Abanye- uNetster kunye ne-MP3.com, ngokugqithiseleyo-beza kufutshane, kodwa bahluleka phantsi kobunzima bemigudu yoshishino. Ngenxa yokuba kwakungekho nxaxheba efanelekileyo yomthetho yokulandwa, i-piracy iyanconywa.
Emva koko kwafika iTown Store. Kwaqala ngo-2003, kunye nomxholo weileyibrari ezinkulu kunye ne-indie, amanani alungileyo- $ 0.99 yoma ngoma, i-9.99 yee-albhamu ezininzi-kunye nenkqubo yokulawulwa kwamalungelo edijithali engenangqiqo.
Kwangokuthi abathengi abalambile kangakanani oku kungabonakaliswa kwisitatisti enye: kwiminyaka eyisibhozo nje kuphela, i-iTunes yahamba esuka kwisitoreji somculo wedijithali ngokugqithiseleyo kumthengisi omkhulu womculo wehlabathi.
Ihlabathi likhulu. Ayikho inkulu kunazo zonke kwi-inthanethi, enkulu kunazo zonke. Yaya kukhula xa abathengi bathenga umculo olungakumbi kunokuba ngaphambili nangaphambili kunye neempahla ezinkulu zomculo-i-Records Records, iza engqondweni-yaphuma kwishishini. Akukho sichaso esilungileyo sokutshintshwa kwenyama ukuya kwidijithali kule minyaka elishumi kunokuba. Ukubeka ingqungquthela, i-Apple ngoku mhlawumbi ngumdlali oyintloko kumashishini omculo, enikwe amandla iTunes kunye ne-iPhone ekukhuthazeni nasekuhanjisweni.
I-ITunes ishintshile nendlela esisebenzisana ngayo neendaba. Ngoku silindele ukufumana imidiya esiyifunayo nanini na xa sifuna. Sibheka iTV kwi-shedyuli yethu, nawuphi na umculo unokufumana ukuchofoza kweminye imouse. I-Apple ayizange idale, kodwa ngumsasazo omkhulu weepodcasts. Ngoku iyingxenye ebalulekileyo yelizwe leendaba.
Le mihla, abantu banokukhuphela okanye basakaze umculo kunokuba bathenge i-CD (abaninzi baye banqanda umculo ngokusemgangathweni; ukuba andinakufumana ingoma kwi-intanethi, ndisoloko ndingayifumani nonke), kwaye le nguqulelo utshintsha kakhulu ishishini. Ikhokelela kwimichilo yomculo yengingqi efana neNewbury Comics eqinisekile ukuba ubukho babo bunobungozi nangona bevenkile kwi-New England (ngo-2015, loo nombolo yayingaphantsi kwe-26).
I-ITunes-kunye neNapster ekuqaleni kweminyaka eyi-10 kunye ne-MySpace phakathi kwesikolo esiqeqeshwe isizukulwana sabathandi bomculo ukuba i-intanethi yindawo yokuqala, indawo engcono yokuya kumculo. Njengamanye amashishini amaninzi afunde, emva kokutshintshela kwintshukumo yedijithali, akuyi kubuya.
Le yindlela-ubuncinci de kube enye inguqu epochal iphakamisa ukulandwa kwedijithali.
I-Apple iphendula ngokusasaza ne-Apple Music
Ngo-2013, utshintsho olutsha lwalugqiba ngokupheleleyo kwaye i-Apple idlala. Ukuthengiswa komculo okulandwayo kwakuncinane, kuthathelwe indawo ngeenkonzo zomculo zokusakaza . Esikhundleni sokuba nomculo, abasebenzisi bahlawula ukubhalisa kwenyanga yonke yonke umculo ababeyifunayo. Kwakuyiyona nto ingcono ngakumbi yebhokebhoki engapheliyo eyayiphefumlelwe iNapster kunye neTunes.
Abadlali abakhulu basasazo, ngokukodwa i-Spotify, babeneenkulungwane zezigidi zabasebenzisi. Kodwa i-Apple yayisenamathela kwiindlela ezijoliswe ekukhuselweni kunye neTunes.
Kude bekungekho. Ngo-2014, i-Apple yenze i-acquisition yayo enkulu kunazo zonke, ichitha i-US $ 3 yezigidigidi ukuthenga i-Beats Music, eyayiqhayisa umgca ophumelele kakhulu we-headphone kunye nezithethi, kunye nenkonzo yomculo yokuhambisa.
I-Apple yachitha unyaka ukuguqula loo nkonzo yomculo kwaye ngoJuni 2015 yaqalisa i- Apple Music . Le nkonzo, ekhoyo kwixabiso le-intanethi ye-$ 10 / ngenyanga, ivumela abasebenzisi ukuba basasaze malunga nanoma iyiphi ingoma kwi-iTunes Store, bongeze i-Beats 1 esasazwayo isiteshi somsakazo, kunye nokunye. Ngoku, i-Apple ikhuphisana ngentloko kunye nentloko kunye ne-Spotify, kwi-turf yayo.
Ukuhlaziywa kokuqala kwe-Apple Music kuye kwaxutywa , kodwa icebo lika-Apple kwikhondo lama-21 liye lavumela abanye ubuvulindlela abatsha ubuchwephesha baze bangene kwaye bawalawule kamva.
Ixesha kuphela liza kuxela ukuba lingasebenzisa umlingo ofanayo kumculo wokusakaza njengoko kwenza ama-MP3, iifowuni, ukulayishwa kwedijithali kunye namacwecwe. Kodwa ngempumelelo enkulu kwiminyaka eyi-15 edlulileyo, andiyi kubagibela ku-Apple.